Summary
Experienced and creative Graphic Designer, Illustrator, and Surface Pattern Designer with over 10+ years of expertise in brand identity, retail and event design, packaging, and marketing collateral for B2B and B2C clients. Proficient in Adobe Creative Suite (Illustrator, Photoshop, InDesign) Figma, UX/UI, motion graphics, email marketing, and web design with additional strengths in visual display, concept development, and web design. Passionate about delivering innovative and strategic design solutions while collaborating with dynamic teams that value creativity, fresh perspectives and impactful results.
Education
Savannah College of Art and Design (SCAD) 2009
BFA in Graphic Design with an emphasis in illustration
Hard Skills
Adobe Suite with my biggest strengths in Adobe Illustrator, Adobe Photoshop and InDesign. ProCreate, Shogun, Big Commerce, Microsoft Office, iPadPro, Google sides, Asana, Teams, Sharepoint, Mail Chimp, Squarespace, Landing page creation, Web Design, Graphic Design Skills, Motion Graphics, UX/UI, Figma, After Effects, surface pattern design, textile design, package design, CPG, DTC corporate identity, logo design, color theory, brand identity, storytelling, customer experience, environmental design, environmental graphics, fabrication, character design, infographics, social media graphics, package design, visual merchandising
Soft Skills
Digital and spoken communication, organized, self starter, reliable, adaptable, collaborative, time management, laid back, attention to detail, creative thinking, learning new software quickly, accuracy, graphic communication, committed, communication skills, meeting deadlines, problem solving, work well under pressure, organizational skills, ability to multitask, providing feedback, managing workflow, brainstorming
Experience
Precision Camera & Video // creative marketing specialist & graphic design // 2023-2025
Led email marketing efforts, creating engaging, educational, and sales-driven consumer marketing campaigns that enhanced customer experience
Identified target audiences utilizing A/B testing and segmented audience lists
Increased email subscribers by 1,000+ and increased sales of $100K+ in revenue through targeted email campaigns
Designed print and digital for all multi-channel marketing materials, including social media graphics for meta / Facebook advertising, event banners, homepage sliders, and in-store print materials
Built landing pages via BigCommerce, optimizing user interface design for events.
Collaborated with the Marketing Director to develop unique, community-driven events that increased store traffic
Coordinated with social media and education teams to maximize event promotion and took on a leadership position within our team to ensure all event details were provided
Managed multiple design projects in a fast paced industry, quickly adapting to product launches and sales cycles
Created eye-catching digital advertising graphics for Meta advertising campaigns for upcoming sales events or in-store education events
Oversaw print production for class materials and sales promotions, ensuring brand consistency
Chill Path // graphic designer & illustrator // remote // 2012- Present
Led art direction in graphic design, brand design, illustration, large-scale installations, and surface pattern design with 10+ years of proven success
Specialized in corporate identity, branding, packaging, and brand development, providing design solutions for diverse clients all over the country
Developed surface pattern design concepts/ textile design for packaging, licensing, apparel design, and decor, integrating graphic design and illustration
Skilled in digital (iPadPro and traditional media, including pen & ink, marker, character design, storyboarding and lighting
Illustrated and typeset 12+ books, incorporating hand-rendered typography in multiple languages
Designed websites and online media via Squarespace, ensuring user-friendly layouts and brand consistency
Provided branding and design consultation to businesses, enhancing visual identity and marketing
Utilized collaboration skills with my clients to ensure they were happy with the final project and felt a sense of ownership during the process
Managed multiple projects at once while ensuring quality and communication with each client. Working as a freelancer, you have to be able to work independently and be disciplined with your time
Ensured feasibility, trendiness and longevity of designs. Forecasts design trends by conducting thorough research
Crafted custom colorways for projects, especially those pertaining to a specific brand to ensure consistency
Ensured technical requirements were met- such as landing pages, textile design, and illustrations
Maintained weekly client meetings with each of my freelance clients to ensure transparency within the process and hear of any edits
Utilized graphic facilitation to ensure concepts were explained thoroughly and to keep the team on the same page
A few clients include:
Firehouse Animal Health Centers // graphic designer & illustrator // remote // 2019- Present
Designed and produced all B2C print and digital marketing collateral, including brochures, business cards, emails, social media assets, vouchers, merchandise and other customer-facing materials while maintaining brand consistency and updating brand guidelines
Followed creative briefs sent from the PR team to ensure brand consistency
Developed branding for Firehouse Pet Resort and North Star Veterinary Specialists, collaborating with Lauren Halpern PR to create logos, taglines, and visual identities for both B2C and B2B markets
Played a key role in Firehouse’s expansion, contributing to brand growth from 3 locations to 8 vet clinics, 1 pet resort, and 1 specialty clinic through strategic visual marketing.
The Kindness Campaign, (Non-Profit) // graphic designer // Austin, TX // 2017- present
Illustrated and typeset 240+ student curriculum workbooks (Pre-K - 4th grade) including teacher manuals and coloring books, ensuring proper print production via digital art rendered on my iPad
Created and hand rendered illustrations for TKC materials, including Enoughie Buddy Finds His Superpower book, Cap 10K race artwork, and multi-page fundraising programs
Collaborated with print vendors to ensure high-quality production and distribution of educational materials
Contributed to TKC’s expansion helping grow it’s reach from a small local initiative to serving 240,000 students
Bazze // graphic designer // Austin, TX // 2021- present
Designed engaging pitch decks, brochures, and other in-house materials for this DoD subcontractor, ensuring clarity for clients, potential investors and new hires
Created custom icons and infographics to enhance visual communication and understanding of abstract concepts
Ten Thousand Villages (Non-Profit) // visual merchandiser & social media specialist // Austin // 2021- 2023
Organized the Austin location to be easier and more intuitive to navigate, as well as organizing the items in a way that was pleasing to the eye and engaging and accessible for customers
Worked closely with the store manager to arrange the store in a way that reflected our sales and seasonal goals
Social media marketing via instagram to promote new items and tell the stories of the makers
Projekt 202 // graphic designer // Austin, TX // 2020- 2022
Created thoughtful promotional materials, such as coffee bags and other physical packaging/ products, sent out to clients as a custom thank you
Created playful holiday cards to be sent out to clients
StandUP LD, (Non-Profit) // graphic designer // remote // 2016- 2019
Rendered informative, easy to navigate flyers and brochures for parents and students on upcoming events
Created maps of event venues to help parents and students navigate events
Created tee shirts for promotional materials and SWAG
Sapele Collective // product designer, production assistant, social media coordinator // Austin, Tx // 2022- present
Worked in collaboration with renowned wood worker, Will Wade to create home products such as small shelving, vases, and other home accents.
I created all the branding for the Etsy site and social media imagery.
I manage all social media such as Instagram and Facebook.
Previous experience
The Marvelous Vintage Tea Party Company // special events display coordinator // Austin, Tx // 2015-2018
Drafted design concepts with cost-effective materials solutions to work within established budget
Handmade all display items for corporate parties, such as EA Games Holiday party at the Renaissance Hotel of Austin.
Managed the transportation, installation and strike at the event venue
Anthropologie // display coordinator // Southlake TX // 2009-2012
Created and installed displays in windows and within our stores 6 concepts, including home, bed, bath, and 3 apparel personalities
Worked closely with the Visual Merchandise team to create installations for our stores unique concepts
Drafted sketches of installations, including measurements, materials, and time to create budgets for each concept
Oversaw ever-changing team of interns
Billings Productions // dinosaur painter & field technician // Allen TX // 2012-2013
Painted life sized robotic dinosaurs with the paint team. Often rendering custom paint jobs for zoos and museums around the world
Sculpting life sized robotic dinosaurs and bugs out of sculpey with the sculpting team
Traveled around the country monthly to ensure the installed dinosaurs and bugs were functioning properly